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Strategic Recruitment with WhatsApp: a comprehensive guide for modern hiring

April 11, 2024
5 min read
WhatsApp, renowned as the world's leading instant messaging platform, enjoys remarkable popularity, with over 93% usage among the 18 to 65-year-old demographic across key regions in Asia and...
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      Max Armbruster
      Max Armbruster
      CEO Talkpush

      Talkpush opens in Costa Rica to support the high-growth LATAM market

      Ready to level up your recruitment?
      Let’s jump on a call and explore how Talkpush can help your team.

      Talkpush is proud to announce the opening of its Latin America regional offices in San Jose, Costa Rica. The regional office will be the regional base for the company’s Customer Success and Commercial teams. Combined with Talkpush offices in India, Hong Kong, San Francisco and the Philippines, this allows the company to offer 24/7 support to its global customer base.

      The Costa Rica team celebrates their new office in San Jose
       

      As the leading recruitment CRM for volume hiring, Talkpush has benefited from the rapid expansion of the nearshore market. “The LATAM market is eager for productivity gains in recruitment marketing” said Talkpush CEO Max Armbruster, adding “employers are combining traditional channels such as job boards and recruitment fairs with the new social media channels and are asked to manage this new complexity with the same resources.”

      Matthew Johnson, Global Director at Valor Global, an Call Center and Manager IT Cloud Solutions provider which employs 400 staff in Costa Rica was Talkpush’ first customer of in the region. He commented on the partnership:

      We have seen a shift in behavior among job seekers, particularly among millennials, which now spend more time accessing social media on their mobile phone than on traditional media. Talkpush helped us make Facebook our best-performing recruitment channel with the use of their CRM and recruitment chatbot on Facebook Messenger.

      As of October 2017, Talkpush has successfully being rolled out with leading employers in Costa Rica, Panama, El Salvador, Dominican Republic, Guatemala, with planned rollouts in Colombia and Mexico in the coming weeks.

      The Talkpush revolution is rapidly spreading across the region
       

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